 Ladies that UX, unconscious bias, dream UX job and more links this weekWhat's hot in UX this week:
The difference between Equality and Equity in design →In the design industry, there are a lot of gaps when it comes to equality of access and career opportunities — and throughout this series on Diversity and Design you are going to see a number of them being investigated in more depth, namely: gender, race, origin (as in "immigrants") and sexual orientation. But before that, understanding the concepts of equality and equity(as well as the differences between them) felt like an important step to be able to move forward in this journey. Ladies That UX on women in design →Why is it important to celebrate and promote women in UX? "Because my 5-year old daughter deserves to grow up in a world with products and services designed for her. Women bring important perspectives to design. We need the experience and skills of UXers of all genders," explains Melissa Eggleston, a Durham-based UX consultant. Combatting unconscious bias in design →As a female creative director, I see diversity impact design decisions made daily, and quite often, I'm the only female in the room, surrounded by male C-suite execs. Roughly 11% of creative directors are female, while 73% of consumer purchasing decisions are made by women, $20 trillion of the world's annual spending. The majority of designs are being directed by people for people not like them. How diversity branding hurts diversity →Perhaps you're thinking: any effort towards diversity is a good thing, and there's no harm in trying, right? Wrong. This is not just a triumph of style over substance; these efforts can harm the people they are purporting to help. For instance, research shows that many diversity programs reduce the number of Black women and Black men in management; diversity structures cause people to be less likely to believe women and people of color; and some forms of unconscious bias training increase bias. Designing accessible products for inclusion →In a diverse world like ours, we cannot simply assume that all the users access and experience digital products in the same way. That's when accessibility becomes a crucial element of the design process that has inclusion and diversity in mind. The products we work on are designed with the perceived majority of our users in mind — users who do not experience any difficulty in using a web or mobile application. In many cases, there is very little thought that is put into designing components for most products that work for almost any user — be it someone who has a broken hand, someone who's hard of hearing, or someone who has visual impairments. Everyone is a designer; get over it → Recently, Jared Spool caught my attention with an article about how Netflix's performance engineers are actually designers. It's a provocative idea, but… How to design a global experience with machine learning → Putting my feet into a new user's shoes allowed me to understand their experience and what content he/she sees in our product. By viewing their journey through this lens, I learned a few key lessons on how to design for a global community. How to get the best design feedback from your team → In 2015, I wrote out my thoughts on creative feedback. Two years on, I've revisited that article many times, each time appending and amending my own mental notes. Looking ahead to even more growth, it's the right time to do a proper update. Why every designer should do side projects → Being a designer means that you are the coolest and the most creative guy in your company?! — Hate to break it to you, but that is f***ing wrong. UX Designers: do not be scared of quantitative data → Research often gets a bad rap in agencies, especially as far as management is concerned. Sure, it is easy to assume that research is a waste of valuable budget that could be spent on more valuable things, like design. The FAQs that got me more UX interviews (and ultimately my dream job) → Last November, I decided to transition out of freelance user experience design. During my job hunt, I found myself needing to answer the same questions again and again. I then added them to my cover letter — and that got me my dream job. News & Ideas
Tools & Resources
A year ago…"We need to have a classic look that won't go out of style, like the Volkswagen Beetle." — Steve Jobs, referring to the original Mac. Apple has masterfully tapped into the emotional aspects of design since its inception, and its human approach has helped it become the most valuable company in the world. Brought to you by your friends at uxdesign.cc Like the links? Share the love ♥ |
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Sunday, 16 April 2017
Ladies that UX, unconscious bias, dream UX job and more links this week
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